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Therefore, we invite you to remove the fear of being innovative in whatever market you want to enter, because it is necessary to see new things, above all, solutions. What other ways do you know of applying innovation to marketing? We read you!Crawl Budget: What it is and how to optimize it to improve your SEO Posted by Claudia Roca  Marketing  0 Comments(s) crawl budget Blog » Marketing » Crawl Budget: What it is and how to optimize it to improve your SEO Can you imagine knowing exactly how long the Google algorithm accesses your website? A fantasy that can come true with the Crawl Budget ! The Crawl Budget is a metric that tells you just that: the time that Google, or any other search engine, allocates to crawling your website.

This time is assigned based on the domain authority, the frequency with which phone numbers data you publish content, the loading speed, the links... A metric that you should take into account when working with crawling and indexing and that you can also optimize with some SEO techniques .  and discover what the Crawl Budget is and how to optimize it . We start now? What is Crawl Budget? The Crawl Budget , also called Google Crawl Budget , is one of the most essential factors of SEO and one that often goes unnoticed. This is the number of requests that the Googlebot makes to your website in a specific period of time.



In simple words: this is the time it takes Google to crawl your website to analyze details such as domain authority, the frequency with which you publish content, loading speed, links... Can this metric be optimized ? The answer is yes, all the efforts you make regarding SEO must also be designed so that Google spiders crawl only what you want and ignore other URLs that may not be as relevant. If you want to analyze the crawl statistics of your website, all you have to do is access the Google Search Console and access the “Tracking” option and then click on “Crawl Statistics”. Example of Crawl stats. Why is the Crawl Budget so important for digital marketing? Thanks to marketing you can achieve good positioning as a brand and a large part of that positioning has a lot to do with the SEO strategies that have propelled the site to the top positions in the ranking.